PPC and paid media that compounds with the funnel
A PPC agency practice for predictable acquisition — Google Ads, paid social, creative testing, and continuous optimization across the platforms that fit your funnel.
Overview
Paid Media is Magnet’s PPC and paid media agency work: channel strategy, creative, and campaign structure that put the offer in front of the right audiences with a clear path to conversion. Google Ads, Meta, LinkedIn, and the platforms that actually fit the funnel — not a fixed media menu.
Optimization and scaling are the operating rhythm: test variables, protect efficiency, and increase spend where the unit economics hold. Paid demand lands on Foundation conversion paths and feeds Acceleration attribution you can trust.
Our approach
Channel Strategy determines which paid platforms to use and how they support the funnel. Creative Development produces ad assets tailored to audience and channel. Campaign Build structures and sets up campaigns across platforms.
Launch & Optimization runs campaigns, tests variables, and improves performance. Scaling increases spend on efficient campaigns while maintaining the performance bar.
Activation is one phase of the FAAR system. Every solution compounds the last.
Explore Activation→Paid Media activates Foundation messaging and conversion paths, then feeds Acceleration landing experiences and attribution with demand you can measure and scale.
What this looks like in the field.
Paid Media as part of the FAAR system — engagements where strategy, engineering, and distribution ran as one loop, not one-off deliverables.
Enthusiast Auto Group
Cincinnati automotive ecommerce website and demand system
O’Keeffe’s
Consumer skincare CRO and landing pages in seven weeks
Other solutions in Activation
Search Marketing
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Social Content
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Creative Storytelling
Concept-driven creative that makes the brand memorable across channels, from insight-rooted ideas through production and…
Partnerships
Expand reach and authority through collaborative relationships with aligned brands and creators, from mapping through me…
Typically within 2 to 3 weeks of a signed agreement. Foundation begins immediately: an audit of your current state, competitive landscape, and measurement infrastructure.
Ready to talk about paid media?
Every engagement starts with a conversation. Share your goals and we'll reply within one business day with an honest read on fit.